moha: PlaySmart Campaign with Athletes

I worked with the cosmetic and skin care brand moha to launch their new sunscreen. As a part of this product launch campaign, we decided to create a podcast-interview style video series for their YouTube channel. Since they were launching sunscreen, they wanted to bring on athletes to promote it.

The conversation was lead by Olympic Swimmer Rehan Poncha, and the series was 10 episodes long. We interviewed the likes of 3 time Olympian Vishnu Sarvanan as well as Olympic shooter Anjali Bhagwat.

I conceptualised, directed, produced, and edited this show.

It gave me invaluable experience working with a bigger brand and getting to interact with some of the best athletes this country has.

All the episodes are available to watch on the moha YouTube channel now.